Five Ways the Gaming Industry could Improve its Products

Please, please, bring back split-screens.


The gaming industry is either the pinnacle of capitalism, or the very pit of hell depending upon who you’re talking to. Over-priced, and often underdelivering, games are still highly engaging and a way in which millions worldwide spend their free time. Games can transport us from our shitty lives, where we’re underpaid, struggling to build a career and desperate to avoid talking about student debt.

So here are just five ways the gaming industry can be better, and become a distant utopia for us instead of causing more stress.

Make gaming cheaper.

The costs associated with gaming are through the roof. Most new games cost anywhere between the £40-70 mark and then there are often annual network fee charges on top of that, not to mention the fact every game now comes with downloadable content, most of which is charged. Overwatch might do updates for free but it’s very much the exception to the rule. If you want better content, you have to pay. Consoles too are regularly several hundreds of pounds. Gaming then is a very expensive hobby and if you can afford it, the chances are you don’t actually get to play too much due to employment getting in the way. The industry should show better faith to its audiences. Lower prices, especially network charges and DLC prices. Games make huge money from everything to games themselves, merchandise, hidden charges (such as shops and gambling content), advertising and DLCs. The costs can come down. It’s a choice to make gaming as expensive as it is.

Less online multiplayer focus.

Most games now are great for online multiplayer content so do we really need more? It would be great if games could focus a lot more on solo stories, especially as if your wifi sucks, then it’s hell on earth trying to play multiplayer co-op when all you’re getting is lag.

More split-screens!

Where have all the games for friends and family gone? Gaming is fun and should be shared, and it’s great to share it with people who aren’t strangers so there’s far less change all of a sudden of getting someone randomly shouting Nazi chants at characters (it happens, a lot, with online games). Have local co-op campaigns again. Make gaming fun and something that could be shared, and have it feeling less like a pursuit in isolation. There’s a reason why games like Mario Kart are so fun; it’s amazing to be able to share such an incredibly silly – but great – game with the people closest to you.

Less open world games at the expense of good story telling.

We get it. Gamers can now make extraordinary worlds and even universes – but if I wanted to have a nice walk, I’d go to the damn park and not spend three hours on a game trying to track down some random resource. If games are to be really engaging then they need to bother to tell a good story.

Better representation.

Better representation with staff, with characters, with storylines. Every element needs to improve with representation. The more reflective stories are, and their creators, the more games resonate with audiences. The industry needs it.

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